Product Development and Package Design Portfolio

Trademarks

A trademark gains equity through its association with a product. In our business that is known as Branding. At Flipside, we work with you to determine the most desirable personality for your product, and quickly develop a logo that reflects that association. Flipside's design strategy is to create a memorable trademark. We thought you might like to know the design strategies behind our portfolio trademarks.

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• trademarks
• package design
• product
development
• collateral
• display design

view larger image - 150K	Mexican Fire™ Ethnic appeal, color and brightly illustrated ingredients made this trademark a big hit.

view larger image - 45K	Lupita's Brand® Fecha President wanted a trademark design for their Lupita's brand of fresh prepared ethnic products named after his grandmother "Lupita". Strategy: We create a trademark that looked fresh and fun, depicted by fun playful dancing letters and selected colors that best complimented their products.

view larger image - 102K	Church Brothers The fields of Salinas, the bright sun and lively colors combined with the company name gave this trademark many uses.

view larger image - 120K	River Ranch Green Barn label wanted a farm-based trademark that would carry the history and family feel of this famous brand.

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